From the Boat to the Bar

New styles for all your adventures.

We represent a culture of fishing and outdoor enthusiasts who celebrate life both on the boat and off. Our apparel can make a smooth transition from outdoor activity to unwinding on a bar stool without skipping a beat.

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DEEP Deals

New Arrivals


Saving one reef at a time. When you purchase from our ECO Series Collection proceeds go to supporting ocean habitats.

Made From Recycled Plastic

Repreve shirts made from plastic bottles! Each shirt uses plastic bottles removed from the environment.

DEEP Eco Series
Made From Recycled Plastic

No Shoes Reefs x DEEP

No Shoes Reefs is Kenny Chesney’s grass roots project to help ocean conservation groups create awareness, raise money and connect to each other.

A Collaboration to Help Our Oceans

When you purchase a shirt, a hat, or a buff, 40% of proceeds go directly to No Shoes Reefs.

No Shoes Free DEEP
A Collaboration to Help Our Oceans